The modern outdoor for practical lifestyle people
Tretorn, a brand belonging to Puma AG, is casually refined and stylishly understated. Tretorn takes inspiration from its Scandinavian roots, offering a collection of rubber-made products mainly appreciated by those who boast a sensibility for practical issues and an outdoor oriented lifestyle.
Tretorn has a valuable company heritage which dates back to 1891. Starting from its origins, we have designed a press day that could retrace the whole history of the brand till today. Visitors could retrace the growth of the brand walking along a green path which displayed the company’s milestones.