Camo
This name is the abbreviation of "camouflage", whose meaning is "disguised" and it is pronounced in the same way in all languages. This clothing line aims at creating collections that are far from fashion stereotype and represent a challenge to the rules of fashion.
Camo got in touch with us because of our strong experience in fashion related to Twentyfourseven project. SODA was asked to design and realize the Camo S/S 2009 catalogue.
We took care of the art direction, choosing the concept idea from which developing the entire brand image. Then we realized the photography shooting and we did all pictures post-production to put inside the catalogue.
We worked such in perfect harmony with Camo, that now the brand is part of our fashion collections inside the 247 Showroom.
